Hello everyone and welcome to my blog! I've never had a blog before and writing my ideas online for any old stranger to see isn't exactly my thing. I'm required to write a blog for a course I'm taking in the School of Management at Boston University. I am currently a junior at BU and I'm taking a course called CORE. Ever since my first day of classes freshman year I have heard horror stories about CORE. The class is four hours a day, five days a week. I sit in the same seat every day next to the same people. CORE is a cross-functional course that covers finance, information systems, marketing, and operations management. I have two classes a day and luckilly there is a short beak in between! In and outside of class I work with a team who I will be working with for the entire semester. Together, we are supposed to create a brand new product and develop a business plan for it. Our product is a personal, hand-held massager. The unique feature of our massager is that the rollers can be removed from the massager and places in either the microwave or the freezer where they can heat up or cool down. Once the rollers reach the appropriate temperature, users of our product can place the rollers back into the massager and massage away. We plan to target people who have sore muscles due to being active and/or playing sports, and to people who have sore muscles due to old age and arthritis.
That's all for now. I'll keep updating on my teams progress and product development ideas...
